(Download) "Construction of China's National Identity in an Australian Travel Brochure: A Critical Discourse Analysis Perspective/la Construction de L'identite Nationale de la Chine Dans la Brochure Du Voyage Australien: L'analyse de la Perspective Dans un Discours Critique (Report)" by Canadian Social Science * eBook PDF Kindle ePub Free
eBook details
- Title: Construction of China's National Identity in an Australian Travel Brochure: A Critical Discourse Analysis Perspective/la Construction de L'identite Nationale de la Chine Dans la Brochure Du Voyage Australien: L'analyse de la Perspective Dans un Discours Critique (Report)
- Author : Canadian Social Science
- Release Date : January 01, 2006
- Genre: Social Science,Books,Nonfiction,
- Pages : * pages
- Size : 267 KB
Description
1. INTRODUCTION It's well accepted common sense in tourist industry that travelers are always "excited by the experience of difference that is at the heart of all great journeys. Different flavors, aromas, stories, religions, languages, lifestyles and landscapes..." In the field of tourism, tourist destinations always seem to be different pieces of land, charming with exoticness and mystery. " ... If travel doesn't stimulate your fascination with the wonders of life and nature, you're not really traveling at all ..." (Travel Indochina. 2003, p.4) Like all tourist advertisements, Helen Wang's Tours, an Australian travel institution, confidently states in its travel brochure of China: " ... Our program of tours is designed to show you China in the best possible way, covering not only the highlights, old and new, but offering insights into its way of life ... .." (Helen Wong's Tours, China, 2003. p. 1) However, Daniel Boorstin (1964) is not as optimistic as those tourist promoters, "the modern tourist is just a passive onlooker who seeks to enjoy the extravagantly strange from the secure vantage of the familiar ... Contemporary tourists thrive on 'pseudo-events'. However, 'pseudo-events' are no more than 'contrived attractions' ... This increases the gulf between the tourist and the natives and the real life destination. Eventually the contrived image of the destination becomes the criterion by which the tourist selects and evaluates the sights at his destination. Tourism becomes a closed, self-perpetuating system of illusions." (qtd. in Wallace,2003) As active readers, we can't help interrogating what are considered as "real" China and Chinese people in promotional tourist discourses; how Chinese national identity is constructed in discursive practice, and what the underlying ideology behind the scene is.
 "Construction of China's National Identity in an Australian Travel Brochure: A Critical Discourse Analysis Perspective/la Construction de L'identite Nationale de la Chine Dans la Brochure Du Voyage Australien: L'analyse de la Perspective Dans un Discours Critique (Report)" by Canadian Social Science * eBook PDF Kindle ePub Free){kind=link}